"Re-engage every FSBO and expired listing in my zip codes."

Your sales engine on autopilot,
tailored to your business.

Tailor mine
Where pipeline goes to die

60–70% of real estate leads go cold without follow-up.

Buyers don't usually stop looking. Sellers don't usually change their mind about moving. They just stop hearing from you. That's pipeline you already paid to acquire.

14 days · still listed

The FSBO sitting on the market

Listed themselves two weeks ago. Already realising the photos are wrong, the price is wrong, the showings aren't happening. Nobody's pitched them representation.

→ Listing they'd give to whoever called first.
67 days · expired

The expired listing nobody's reactivating

Came off the market without selling. The seller still wants to move — they just need a different agent and a different strategy. Someone will land it next week.

→ Listing waiting for whoever's persistent.
3 months ago · January

The cold lead from Q1

Jane inquired in January, went quiet after one email. Still in-market — buyers don't usually just stop looking. She just heard from a competing agent this week.

→ Pipeline that should have been yours.
Last weekend

The open-house visitor who never booked

Signed in at the open house. Didn't book a viewing. Nobody followed up on Monday. The agent who sent a text Tuesday got the appointment.

→ Live lead, walked away.
2 years ago

The buyer turned seller you forgot about

Bought through you in 2024. Wedding, baby, school district. Now considering a move. They'll list with whoever's actually still in their inbox.

→ Sphere working for someone else.
Q3

The neighborhood you keep meaning to farm

Nine listings in the last quarter on that one block. Three of them with competitors. You haven't sent a postcard, an email, or a market report all year.

→ Geographic dominance ceded to whoever shows up.
Six plays every brokerage should be running

Six sequences. One outbound machine.

Built once. Run forever. Every dormant lead in your CRM gets worked. Every FSBO and expired in your area gets a pitch. Every neighborhood you care about gets nurtured.

FSBO sequence
7 touches over 21 days
Pricing strategy email → market comps SMS → AI voicemail with neighborhood data → LinkedIn follow → "open house traffic stats" email → bump → handoff to agent.
Expired sequence
5 touches over 14 days
Empathy + "what we'd do differently" email → photography critique SMS → market comps voicemail → testimonial bump → relisting consult booking link.
Cold lead reactivation
4 touches over 30 days
"Anything change?" email → recent neighborhood listings SMS → market temperature voicemail → calendar booking. Runs across every dormant CRM contact.
Sphere reactivation
Quarterly · 4 touches/year
Anniversary email referencing their purchase → home valuation SMS → "thinking about your next move?" voicemail → annual market report. Built once, runs forever.
Geographic farming
Monthly nurture
Neighborhood report email → "just sold" SMS with comps → 6-month equity check → "thinking of moving?" survey. ZIP-code-level cadence.
Open-house follow-up
3 touches over 7 days
Same-day "thanks for stopping by" SMS → next-day "any questions?" email → "similar listing" SMS day 5. Goes out for every signed-in visitor automatically.
Find sellers in your words

No boolean strings. No 14-filter forms. Just describe who you want to reach.

Type a description. Central pulls verified contact, listing history, equity signals — and ranks them by intent. Refine in seconds.

Example prompt
"Expired listings in San Diego, single-family, on market 60+ days last quarter"
Returns 184 ranked sellers
Example prompt
"Homeowners in Miami, est. value above $1.5M, owned 8+ years"
Returns 312 motivated sellers
Example prompt
"FSBO in Dallas under 30 days, 3+ bedrooms, $400K–$700K"
Returns 96 fresh FSBOs
AI writes every message

Personalised. Not "personalised".

Templates are dead. AI writes every email and SMS using real prospect data — listing duration, price changes, neighborhood comps. Every message reads like an agent who's done their homework.

Mail-merge template
Hi {first_name},

I noticed your property at {address} came off the market recently. I work with sellers in {neighborhood} and would love to discuss how I can help.

Best,
Riley
AI-written, prospect-aware
Patricia —

117 Bleecker came off the market two weeks ago. I noticed it was listed at $2.8M for 67 days — about 18% over the recent comps in your block. The brownstones that sold this quarter all priced 5–8% under listing.

If you're still planning to move, I'd love to walk you through what we'd do differently on photography and pricing. 5 min next Wednesday?

Riley

AI references public listing data — duration on market, price reductions, neighborhood comps, owned-since — and writes copy specific to that prospect's situation.

Replies become bookings

When Patricia replies, your agent gets everything.

Inbound replies pause the sequence and notify the right agent. The thread, the prospect data, the suggested next step — all in one ping.

Reply detection

Inbound replies pause the sequence automatically. No more "did we double-touch this lead?" The agent gets the thread the moment the prospect responds.

Calendar sync

Replies that mention availability auto-route to a Scheduler booking link with the right agent's calendar pre-loaded. Zero coordination.

CRM logging

Every touch logs back to HubSpot, Pipedrive, Zoho, or Central CRM. Every reply, every click, every booked call — attached to the contact record automatically.

Already running underneath this page — free

A listings engine is just find, send, track, book.

Find prospects with Lead Generator. Send sequences with AI SDR. Track every touch in Central CRM (free). Book the reply through Central Scheduler (free). Wired together out of the box. No CSVs, no field-mapping, no integration tax.

Central CRM · auto-fed Scheduler · books the reply Docs · brokerage voice + SOPs
Listings engine FAQ

What real estate teams ask first.

Yes. Train it on a sample of your past outreach (50+ emails recommended) and your brokerage's voice. Every message references real prospect data — listing history, neighborhood, equity signals — so it reads like an agent who's done their homework, not a template.
Verified contact data, public listing history, county records, neighborhood comps. Or import your own list (sphere, past clients, FSBO scrape) and Central enriches and sequences it.
Conversational AI calls dial the prospect, leaves a personalised voicemail referencing their listing or neighborhood, and routes any pickup to your agent's mobile with full prospect context. Two-party-consent state list flagged. AI disclosure greeting available.
Central enforces TCPA windows (no SMS before 8am or after 9pm prospect-local), suppression lists for opt-outs, and explicit opt-in flags per contact. You're responsible for confirming consent for each list — Central enforces the cadence rules.
It replaces your sequencer (Apollo, Outreach, Mailshake). It complements your CRM — full bidirectional sync with HubSpot, Pipedrive, Zoho. Or use Central CRM, free with every plan.

Stop building lists. Start winning listings.

Every dormant lead. Every FSBO and expired in your area. Every neighborhood you keep meaning to farm — already being worked.

Live in minutes · 10-day free trial · No CSV exports required · CRM included free